Ine Goossens

With Nature in mind.

To all the wines I’ve loved before.

From 1965 to 1989 I used to run a wellness-hotel and starred restaurant in Noordwijk aan Zee but became more and more known from my awarded wine list and wine cellar. I was not only able to taste and review 1000s of wines from all over the world but also able to shake hands with so many important players from all aspects of the wine business. At that time many conventional and industrial growth played a key role in my wine life and this long experience brought me to the natural wine mouvement and to their individual wines.This was the style I was looking for. Phenomenal organic wines and grower Champagne that made a huge impression on me and my taste buds.

So today - with nature in mind - I run the wine business JUST ADD WINE, make the mailings and offers, select the wines, update the website and I am never ever ever selling a wine that I don’t think is going to be the best for you or for me. I am a wine importer that don’t want the credibility without doing the homework and are gaining a lot of expertise that allow Sommeliers and Chefs to get what they are looking for. Why would they buy a product from one who’s not absolutely a 100% convinced of its value. I’m never worried when people don’t buy my wine. I know I offer different wines and service and if they don’t see the value of my offering it’s time to move on. Some will call this arrogance but I calI this confidence. Idon’t worry because I know that I’m going to be right. Not only I understand the value of believing in my own absolute taste and pure product and the ability to sell it but I also believe that persistence is a natural gift. I want to find the wines that fit best with me and when that happens the entire feeling is good. My passion is to qualify and disqualify. Sooner or later wine lovers come around if you have a product or service that is different and can be justified.

If you are lucky enough to be different don’t ever change!