International Deejay Gigolo Records

When Hell launched his International Deejay Gigolos Empire in 1996, his rebellious creative streak gave the label a punk DIY aesthetic. An open-ended techno imprint with a natural pop sensibility, Gigolo immediately stood out and attracted like-minded artists such as Bryan Ferry, Fischerspooner, Vitalic, Grace Jones, the Pet Shop Boys, Jeff Mills and Dopplereffekt. Today, Gigolo in Berlin is to Hell what the Factory in New York was to Warhol.