SELECTED

SELECTED was launched in 1997 for the menswear market and the presence of the brand in 25 countries around the world reveals the strong foothold SELECTED has gained on the market. In 2008 Bestseller launched a new female brand - SELECTED FEMME.

Today both SELECTED FEMME and SELECTED HOMME is available in unisex retail stores as well as wholesale stores worldwide.

SELECTED originates from Denmark, but has more than 30 brand shops and is sold by 1,300 dealers worldwide, almost all of which are situated in A or A+ locations. More than 200 employees around the world handle all activities associated with the brand.

SELECTED represents a raw yet simple style, letting men and women express themselves in an individual look. The brand is all about courage to know and express your personality. SELECTED doesn’t compromise on qualities but keeps a constant focus on the latest trends and tendencies.

SELECTED FEMME represents a strong, metropolitan woman. She’s fashion forward with an edge, and her wardrobe consists of contrasts between seductive and sophisticated items. Exclusive qualities as well as textured and eye catching details enhance the unique and luxurious feel of the SELECTED FEMME universe.

SELECTED HOMME epitomises good taste in every shape or form within modern menswear from the laid back casual guy to the classic and formal gentleman. He makes a unique interpretation of a contemporary man who is individual and confident with his style. He mixes and matches his existing wardrobe with the season’s newcomers to create a distinctive and exciting look. Attention to detail and high quality is key to the SELECTED HOMME man.